Business writing takes many forms in the workplace. Memos, emails, correspondence, reports, minutes, and MOAs require clarity, brevity, and the right tenor. Sheila Viesca, TalkShop CEO explains, “It is a matter of merging form and substance together for the desired results. Each communication form should be treated differently, but general guidelines rule in business communication.” She shares these tips:
- Know your audience – demographics, preferences, attitude, and concerns.
- Aim for desired results. Whether imparting guidelines, issuing orders, or closing a deal, request for the response you need.
- Simplify. The shorter the better, the simpler the better.
- Use the active voice. Write “I sent the samples parcel..., “and not “The samples were sent by me.”
- Use the right tone. Be business- like but friendly for correspondence, and friendly yet courteous for emails.
- Use compelling words. Ditch “hopefully,” “perhaps,” maybe,” “might.” Replace with “I am confident,” “I know,” “…certainly,” etc.
- Avoid using jargon and slang language.
- Be candid, while remaining respectful. While diplomacy is good, it should not get in the way of clarity and your purpose.
- Edit, edit, edit. Check for spelling errors and typos that can undermine your content and image
“Learn as much by writing as by reading.”-Lord Acton
TalkShop, the leading ISO-certified training facility accredited with the Civil Service Commission trains teams and professionals on an array of Business Writing needs that communicate the corporate branding.
www.talkshop.ph(632) 894-5588| Business Writing, Technical & Content Writing, Newsletter Writing, Critical Writing